Small Business
by Karen Blotnicky
A Business Professor and small business owner offers practical advice and
encouragement. This highly praised column is very popular with current and would-be
entrepreneurs.
Plain and simple, entrepreneurs are one of the fastest growing
population segments. Corporate and government downsizing has forced many of your readers
to consider their options. Very often that leads them to start a small business of their
own. Karen Blotnicky is uniquely qualified to provide insight on the topic of small
business, both as an owner of a small marketing research company and as an assistant
business professor at Mount Saint Vincent University in Halifax. Many of her students are
the type of reader you are trying to reach, and as a business owner Karen has tested many
of the business theories herself. She conveys this wealth of information in a timely and
thought provoking weekly column, long running in the Sunday Herald in Halifax and now in
The Standard in St Catharines.